Photography Logo Design
Donald Chalfy is an up and coming photographer who specializes in Studio family and business headshot portraiture in the Twin Cities. He came to 3S Design needing a new logo as his current one was too corporate for the business brand and target market he is desiring.
Don wanted a look and feel of sophistication with his name along with a nice elegant element to tie together with the vertical stack effect.
I used 2 extremely close script fonts and a sans serif font to compliment his initials and company name. Don loved this concept as it gave the right amount of contrast between the three typographical elements, yet give the effect of being in the same font family.
4 slightly different mockups were created and he picked the one he felt went the best together (Black background, White Text)
3S Design is currently working on Don’s photography website and business systems. Sample home page below.
(Image shown is placement for design purposes with usage rights from google images)
“I was thoroughly impressed and delighted with the high level of professionalism, expertise, and flexibility Erica provided me throughout the development of my photography business logo. Erica consistently exceeded my expectations in reading into the nuances of my personality and style, blending that with a commercially viable perspective, resulting in a logo I love, that reflects my brand and style. I can’t wait to see the finalized website she is designing for my business.”
Donald Chalfy Photography LLC
3S Design has enjoyed working alongside Don for every aspect of his business structure and overall brand design process.
We are excited to release his website in 2015!
By Erica Schaaf ~ Graphic/WP Theme designer @ 3S Design